Barbara Brown joined Carlson Caspers in 2022 to manage the firm’s marketing and business development programs. Her focus is on designing and supporting the firm’s and our lawyer’s M&BD efforts, increasing value, retaining, and attracting great clients and growing our business.
Energized by lawyers, Barbara brings decades of management experience in law firms, including an AmLaw 100 firm. She has long worked with lawyers leading comprehensive business development and marketing programs and hundreds of client winning projects.
Barbara began her career as a litigation paralegal and managed hundreds of civil trials in state and federal courts nationwide, and later worked as a senior corporate paralegal, assisting with M&As and other transactions, with combined value in excess of $3 Billion.
Adding value, Barbara was a member of an award-winning DE&I Committee where she managed the law firm’s DE&I programs and worked to recruit, retain, and advance diverse lawyers in 13 offices across the U.S. She has worked closely with Leadership Counsel on Legal Diversity and Twin Cities Diversity in Practice. She continues DE&I work at Carlson Caspers.
EDUCATION
University of Minnesota, B.S.
Paralegal Certification, American Bar Association
University of St. Thomas Opus College of Business, Project Management Certification
Akert Business Development Institute, Certified Graduate
LEADERSHIP
Board of Directors, Christopher Watson Dance Company, (2020 – present)
National Board Nominating Committee, Legal Marketing Association, 2023
Former President, Legal Marketing Association, Minnesota Chapter
Former Member, Editorial Board, American Bar Association, Law Practice Management Section
Planning Committee, Diversity for Success Expo, 2018, Defense Research Institute, Diversity Committee